The Kressner Strategy Group Difference
Marketing Strategy
Kressner Strategy Group’s insider perspective from working with literally hundreds of large and small suppliers and retailers for 40 years provides a unique ability to address your company’s challenges in the convenience and mobility markets and recommend specific, customized strategies to accomplish your goals.
Digital and Physical
Connections
Your business has needed to adapt and find creative ways to tell your story, sell your products and create connections digitally and in person. Kressner Strategy Group will help you connect in the digital and physical marketplace as easily and affordably as possible.
Customer Engagement
Kressner Strategy Group is “on top” of and totally informed about the complete range of customer engagement options available and will help you execute face-to-face, virtual engagement and social media strategies that will be most effective.
Media & Publicity
Strategy
Kressner Strategy Group will help you cut through the clutter of traditional media, social media and virtual marketing options and work together on a strategy to maximize your marketing plans.
Proprietary Market Research
Kressner Strategy Group will facilitate your new product and innovation initiatives with pre-launch feasibility research, survey your prospects and customers for qualitative insights about your relationship with them, or conduct a benchmarking trade perception study powerful enough to help shape your trade promotion and merchandising programs.
Industry
Liaison
Kressner Strategy Group will strengthen and enable strategic engagement and business development initiatives serving as industry/customer liaison with your executive, marketing and sales teams.
Marketing
Transition Gap