Market Research
Turning data into clear, actionable insights.
Marketing Strategy
Smart plans that drive visibility and growth
Customer Engagement
Building relationships that inspire loyalty
Digital Development
Digital solutions that deliver results
Return on Investment
Efficient use of resources
Maximize your budget and resources in today’s world
For more than 40 years, Kressner Strategy Group has helped suppliers and retailers in the convenience and mobility markets turn challenges into opportunities. We combine deep industry knowledge with practical strategies to help your business:
Connect with customers seamlessly across digital and physical channels
Strengthen engagement through face-to-face, virtual, and social media initiatives
Cut through media clutter with smart, integrated publicity strategies
Gain actionable insights from proprietary market research
Bridge transitions with seamless marketing support
Drayton McLane, Chairman
Myra, you are a terrific teammate and friend. You are a great leader and you have the heart of a champion—a great recipe for success! I look forward to our paths crossing again soon. Until then, let’s KEEP CHARGING!
Maryann Baldassarre, Principal Golden Valley Farms and Artisan Exchange
Golden Valley Farms Coffee Roasters has been successfully developing coffee programs in a range of consumer venues for 30 years. In 2017 we decided to focus our growth via hot dispensed organic offers for the convenience channel and Kressner Strategy Group was our immediate go-to resource . Myra has been instrumental helping us cut through the clutter of media and networking options, saving us significant time and money.
Roy Strasburger, President StrasGlobal
I have known Myra since the 1990’s when I started attending events she put together for CSP. Myra has always had her finger on the pulse of the convenience industry, knows everyone, and her authenticity shines through. We are now fortunate to work with Myra and Kressner Strategy Group and continue to be impressed with her dedication to accomplishing our goals. Thanks to Myra’s understanding of the industry and her deep connections, we have been able to reposition Strasburger Retail to grow and meet the challenges of the ever-changing future. We couldn’t have done it without Myra’s insight, knowledge, and support.
Mickey Jamal, CEO CPD Group
Myra has been a catalyst for thought-leadership since I have known her. So it’s great to see Kressner Strategy Group’s growing presence as a value-add resource for convenience retailing.
Rick Sales, Abierto President and Founder
I have known and worked with Myra Kressner for at least 20 years and consider her integrity and industry expertise uniquely distinguishable. Since 2018, Kressner Strategy Group’s guidance with Abierto’s strategic marketing approach has been productive and insightful of our needs.
Wes Stone, Ultimate Sales President and Founder
I have known Myra as a thought-leader, innovator and go-to resource for the convenience industry since she co-founded CSP in the 1990’s. I immediately turned to Kressner Strategy Group for its unique insights to help Ultimate focus on the things that really mattered to our business.
Eva Strasburger, President Compliance Safe
Myra and Kressner Strategy Group took our incubator product from concept to launch and customer engagement—even industry recognition as 2020 Best New Product. Myra’s deep involvement with every aspect of product development, website, digital marketing, publicity, as well as sales has accelerated our growth and awareness beyond our expectations. And, we just love working with her continuous flow of ideas and enthusiasm for our success!
